Can Coke bottle be recycled?

Coca-Cola pet recycling plant

The new Coca-Cola bottle will have a pilot operation in Hungary and could test the brand’s branding. The Coca-Cola Company announced that it will pilot test online sales of a new paper bottle starting this summer.

The Brussels-based company’s research and development team is working with Danish startup The Paper Bottle Company on this project, with the ultimate goal for bottles that “can be recycled as paper.”

The new bottle responds to the growing trend of consumers increasingly turning to greener products in order to reduce their personal waste output. It should be noted, however, that this is a pilot test and it will depend on the results that this or similar bottles may or may not be incorporated into Coca-Cola Company models.

Coca-Cola packaging

In the Mexican Coca-Cola Industry family, we have the goal of achieving a World Without Waste and that all the reusable materials of our products can be put to good use. To achieve this, we need your help by contributing with different actions. One of the most important is to recycle your PET bottles with cap and label, that’s the right way! Here we share with you the details.

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Follow the 4 steps of recycling and don’t worry about what will become of the cap and label of your bottles. In our recycling plants, the bottles are washed to identify all the elements; after removing the cap and label the bottles are separated from other materials. There we remove non-PET plastics, such as labels and caps, and send them for review to determine whether they can be reused in other products.

For example, at PetStar’s Auditorium Museum located in Toluca, State of Mexico, next to our recycling plant, we have a green roof with plants and flowers growing in trays made precisely from recycled caps and labels. A curious fact is that to manufacture a tray, about 250 lids and labels are required. You can see, everything works!

Let’s do this together coca-cola

“The new Aquarius ‘Orion’ bottle is yet another milestone in our packaging strategy. In addition, as has already happened with Coca-Cola or Fanta bottles, we are creating an iconic package that is an example of innovation and commitment to recycling and the circular economy,” explains Ana Gascón, Director of Packaging Strategy for Europe at The Coca-Cola Company.

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“Today, around 20% of the packaging we produce is PET plastic packaging. We want to play an important role in creating a long-term circular economy in packaging. This involves working to eliminate the use of virgin fossil-based plastic in our bottles and investing in innovation to increase the use of recycled plastic. In 2019, we set our target to reach 50% recycled plastic or rPET by 2022, with a view to 100% recycled or renewable plastics by 2030. By increasing the use of recycled plastic in our non-carbonated beverages, we are taking a significant step on the roadmap we had set for ourselves to achieve this goal,” notes Pedro Vinhas, VP Customer Service & Supply Chain, Coca-Cola Europacific Partners Iberia.

Coca-Cola bottle recycling

Packaging is essential in the food industry: it allows food and beverages to be transported safely and protected so that they reach consumers with the same quality they present on the production lines.

Reducing the environmental footprint of packaging is key. Innovation is a fundamental pillar for producing increasingly sustainable packaging and promoting better waste management through the circular economy and public awareness.

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Packaging management is one of the cornerstones of the joint sustainability strategy of The Coca-Cola Company and Coca-Cola European Partners, Avanzamos, which sets specific and measurable targets for 2025 in Western European markets.

Packaging recovery “Our sustainability strategy also includes the aspiration to collect the equivalent of 100% of all the packaging we put on the market. To this end, we maintain a close relationship with the managers of the integrated packaging management systems in the peninsula, in order to promote the recycling of packaging and increase recovery rates,” explains Ana Gascón, Corporate Responsibility Director of Coca-Cola Iberia.